Study shows: record-breaking advertising expenses on films pay off
Films, video games, music releases – the entertainment industry is well known for its high spending on advertising. A new met…
WeiterlesenFilms, video games, music releases – the entertainment industry is well known for its high spending on advertising. A new met…
WeiterlesenHackathons, innovation contests and idea platforms – today, companies are using a variety of means to find fresh ideas and ke…
WeiterlesenAnlässlich des Amtsantritts von Prof. Andreas Kaplan als Präsident der Kühne Logistics University (KLU) hat Hamburgs Zweite B…
WeiterlesenWhen managers have particularly good connections with individual employees, these employees see themselves as successful, wor…
WeiterlesenMany companies reduce emissions when manufacturing their products or compensate for emissions. By doing the math, it appears …
WeiterlesenWhen it comes to delivering humanitarian aid, 75 percent of the costs involved stem from Supply Chain Management. Consequentl…
WeiterlesenIn the latest ranking released by the Centre for Higher Education (CHE), bachelor’s students consistently awarded KLU (Kühne …
WeiterlesenInternationally renowned academic and university manager Prof. Dr. Andreas Kaplan will be the new president of Kühne Logistic…
WeiterlesenIn a recent study, Prof. Dr. Kai Hoberg (KLU), Prof. Dr. David Francas (University of Applied Sciences Worms) and Stephan Moh…
WeiterlesenHiring top talents = achieving top performance? At first glance, the equation is simple. But implementing it in reality is of…
WeiterlesenSupply chain planners have the option of changing forecasts made by self-learning systems based on artificial intelligence. D…
WeiterlesenA nice, hefty bonus in addition to your salary as a reward for working better, faster or more – sounds tempting, doesn’t it? …
WeiterlesenWhy is it that managers are cooperative and engage in flattery with their own bosses—and then act entirely different to their…
WeiterlesenKühne Logistics University (KLU) and Hapag-Lloyd will continue collaborating for another five years. At the signing ceremony …
WeiterlesenPlanerinnen und Planer von Lieferketten haben die Möglichkeit, Vorhersagen intelligenter und selbst lernender Software zu änd…
WeiterlesenHow did the COVID-19 pandemic affect Germans’ music consumption? A study just released by Janis Denk (Universität Hamburg, UH…
WeiterlesenKühne Foundation hosts Logistics Day at Kühne Logistics University: International commerce, an increased focus on sustaina…
WeiterlesenStayed at home – but can’t stop working despite being ill? Why do employees choose to do so? And what can employers do to sto…
WeiterlesenIn the distant past, mail coaches brought parcels and passengers alike to their destination. Today, passenger transportation …
Weiterlesen1.000 Fahrzeuge von Kurier-, Express- und Paketdiensten erfolgreich elektrifiziert. Das Projekt ZUKUNFT.DE ist im Jahr 2018 m…
WeiterlesenStudents have rated Kühne Logistics University (KLU) the world’s best university offering English-language programs. KLU rece…
WeiterlesenAutomatic analysis of social media profiles, video interviews, and even chatbots instead of face-to-face job interviews – the…
WeiterlesenHamburg universities join forces for the city where you can make (almost) everything yourself: Large cities that are complete…
WeiterlesenOne truck = one driver. Until now, that’s been par for the course in logistics. But a recent KLU study shows that companies c…
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